The Wonder of Christmas

We’re continuing the ‘Alice in Wonderland’ inspired theme with a Christmas twist for Greater Anglia featuring our distinctive Red Hare in a festive adventure.

The ad aims to increase brand awareness and encourage people in the East Anglia region to travel by train this Christmas to benefit from the ease, comfort, and joy of travelling with Greater Anglia. The spot will be seen across TV, OOH, digital, social, and owned media channels, immersing viewers in the wonder of Christmas travel with Greater Anglia.

David Metherell, Head of Commercial Development, at Greater Anglia, says: “The introduction of the ‘Where Wonder Starts’ campaign marked a new direction for our marketing efforts. With this festive campaign, we aim to build on that momentum, inviting new and returning customers to experience the comfort and convenience of our trains. Whether it’s visiting family, Christmas shopping or enjoying one of the many festive activities in London, Cambridge or Norwich, travelling by Greater Anglia makes it easier to enjoy the moments you love this season.”